Cocktails Sell Everything

I found this new ad for the Holland America Line cruise ships in a magazine. It's funny how now the cocktail has come to represent not drinking or bars or even a night out on the town, but comfort and ease. Stick a cocktail in your ad and you show that life is good with your service- you can relax and let them take care of you.

The ad reminded me of a this one from Delta airlines.

Labels: ads