I found this new ad for the Holland America Line cruise ships in a magazine. It's funny how now the cocktail has come to represent not drinking or bars or even a night out on the town, but comfort and ease. Stick a cocktail in your ad and you show that life is good with your service- you can relax and let them take care of you.
The ad reminded me of a this one from Delta airlines.
Camper's Book: Tonic Water AKA G&T WTF is now available for sale.