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April 21, 2008

Booze art, booze fashion

I like this trend. Booze companies are getting involved in art and fashion beyond sponsoring events and hiring spokesmodels. Just this week I heard about three different spirits sponsoring art projects:

Tanqueray is auctioning off original artwork on ebay.com from graffiti artist Stash. [via UrbanDaddy]

1800 Tequila is putting out limited edition bottles with hipster art on them. Also, matching billboards and sneakers. [via Complex]

And Courvoisier's Exclusif is doing a pop-up shop concept in a few cities where they'll showcase a new line of fashion and cocktail accessories from LRG.

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