New Booze is an occasional introduction to new spirits on the market.
Absolut is launching a tenth flavor in March: Absolut Mango. It's interesting because the limited-edition Absolut New Orleans flavor was black pepper and mango, so I guess it was also a limited-edition test market.
I wasn't a fan of the flavor of Absolut New Orleans to be honest (though I applaud the fact that the money from its sales went to support arts in the city), so I hope they've tweaked it for this new flavor. The flavor was already available in travel retail (duty-free) shops and in Latin America, so I guess they like it there too.





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