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Absolut Berri Acai Versus Absolut LA: What's the Difference?

Both the limited edition Absolut Los Angeles and the new permanent flavor Absolut Berri Acai contain pomegranate, blueberry, and acai flavors. Are they the same flavor or different?

LA versus berri acai copy

I asked PR representative Alison McGlone of Ketchum PR. She responded:

ABSOLUT Berri Acai is a blend of Pomegranate, Blueberry and Acai whereas ABSOLUT LA was Acai, Acerola, Pomegranate and Blueberry.

Thus, the difference is acerola, whatever that is.

I would suspect that this is just a labeling difference, but McGlone says no:

Despite the similar fruits, their aroma and taste are quite different and mix better with different ingredients as well.

Comments

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Danika

http://www.crfg.org/pubs/ff/acerola.html

Tony Harion

Acerolas are delicious! The acerola caipirinha is a must try.. uhmmmm!

johnkeaka@yahoo.com

acerola are all pit with just a bit of flesh - like a surinam cherry - their appeal is that they have TONS of vitamin C.

monet2u

my fave was the absolut disco ball bottle from a few years ago I saw in London. Not sure I ever came across it over here though. Can't recall what flavor it was.

Absolut

My favorite is the new brooklyn edition from Absolut!

Kenzie

Well I guess it's good to know the difference, even though the rep had kind of a silly response.. I haven't seen the LA version here in Houston, just the Berri.. It's good though and mixes great with Sprite!
-Kenzie
Deep Fryers

Jesper

In my opinion, LA has the better flavor... too bad it's not the Core edition between the two.

Wilmalie

Acerolas are very sour, citric, small fruits, yellowish when young, red when ripened. Very acidic taste, my mother enjoys them picked right of the tree. John Keaka nailed it with the description and yes, they are very rich in vitamin C. Due to it's strong flavor, I guess it definitely gotta have some impact that make a difference between both products, adding a touch of that tartness and acidic taste so characteristic of citric fruits.

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