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May 2011

Absolut SF: The Deets

Here are the details on the Absolut SF flavors and campaign, from my story (no longer embargoed) in the SF Chroncle. It explains the seemingly random flavor choice and plans to work with artists and DJs for the launch. The story is here. Every year since 2007, Absolut has released... Read more →


Cocktail Menu: Txoko in San Francisco

Here is the starter menu for the new Basque-influenced restaurant in San Francisco Txoko, in the former Enrico's space in North Beach. Picon Punch : Brinba Picon, Grenadine, Torres Brandy, Soda Water. Caliente Sunrise: Serrano Pepper infused Herradura Silver, Grenadine, Charged OrangeJuice. Rough and Tumble: Bols Genever, Dubonnet Rouge, Laird’s... Read more →