Nonalcoholic Alcoholic Things Are Just Things
December 22, 2023
First there was nonalcoholic alcoholic seltzer.
To help drinkers in their sober curious exploration, White Claw is introducing a new way of drinking. Introducing White Claw 0% Alcohol - a new, non-alcoholic premium seltzer boasting the complex taste and feel of a real drink. Made from ultra-refined seltzer and blended with iconic flavors and hydrating electrolytes, White Claw 0% Alcohol is a new way to drink.
And now have nonalcoholic alcoholic sparkling iced tea!
Today, Loverboy announced their first-ever non-alcoholic take on the brand’s top-rated sparkling hard teas: Non-Alcoholic White Tea Peach and Non-Alcoholic Lemon Iced Tea.
Perfect for dry January, mocktail, and healthier resolutions stories, Loverboy is bringing the taste without the buzz to redefine how you imbibe – boasting full flavor, zero sugar, and only 10 calories per can.
Now, my math is a little rusty, but I think it goes something like:
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