industry news Feed

Vermouth Goes Pop: New Vermouths Appeal to a Wider Audience

Two new vermouth lines have me thinking about where the category is going. Typically vermouth is branded as extremely old-world, with monochromatic bottle labels and pictures of obscure plants. It's hard to love, from a marketing perspective. Small-batch vermouth brands launched over the last decade are often distinguished by their... Read more →


Report from Bar Convent Berlin 2019

I attended Bar Convent Berlin 2019. This was probably my sixth trip to Berlin for this most excellent bar show. My talk on CocktailSafe topics had a standing-room only crowd, so my trip was a success. Below are a few observations from the show. Ginsanity There was so much new... Read more →